Bachelor of Management (Digital Creative Enterprise)

The course comprises a total of 144 credit points. The study components for course completion are:

• 48 credit points of management core subjects
  
  • a major (48 credit points)
• 48 credit points comprising of either:
  
  • a second major (48 credit points), or
  • two sub-majors (24 credit points each), or
  • a sub-major (24 credit points) in conjunction with elective subjects (24 credit points), or
  • elective subjects (48 credit points)

Students can choose any one of the following majors:

• Digital Creative Enterprise, Events, Sport Business, Strategic Innovation and Entrepreneurship or Sustainability and Social Impact.

Electives can be taken from any faculty in the university, with the approval of the owning Faculty.

Students have an option to undertake an internship program (26600 Business Internship) as an elective within the major or as a free elective. Students should not enrol in the internship subject in the last session of study to ensure that completion of required hours of work does not impact graduation and/or international students' visa conditions.

Digital Creative Enterprise major, Autumn commencing, full time

Year 1

Autumn session

• 21440 Management Skills
• 24109 Marketing and Customer Value
• 21662 Creative Industries in the Collaborative Economy

July session

• 81539 Innovation in Complex Systems

Spring session

• 21654 Socio-political Context of Management
• 21227 Innovation and Entrepreneurship
• 21665 Managing Legal Issues

Year 2

Autumn session

• 21643 Innovation Lab

Select 12 credit points of options

July session

• 94663 Navigating Entrepreneurial Ecosystems

Spring session

Select 6 credit points from the following:

• 21699 Diversity Management 6cp
• 26600 Business Internship 6cp

Select 12 credit points of options

Summer session

Select 8 credit points from the following:

• 81538 Frame Innovation
• 81540 Leadership in Innovation

Year 3

Autumn session

• 21664 Managing Risk and Opportunity

Select 6 credit points from the following:

• CBK92069 Transdisciplinary Electives

Select 12 credit points of options

Spring session

• 21663 Digital Strategy and Governance
• 21698 Managing for Social Impact (Capstone)

Select 12 credit points of options