Course Content
Level 4 (Undergraduate year 1)
All students must complete these modules:
- Creative Skills (AD4001)
- Communication and Visual Culture 1 (AD4003)
- Communication and Visual Culture 2 (AD4004)
- An Introduction to Advertising (AD4101)
- Advertising Language (AD4102)
- Advertising Design and Art Direction (AD4104)
Level 5 (Undergraduate year 2)
All students must complete these modules:
- Professional Practice (AD5000)
- Contemporary Issues in Design (AD5003)
- Major Practice and Research Project Planning (AD5004)
- Creative Problem Solving (AD5100)
- Integrated Advertising (AD5106)
- Video Storytelling (AD5107)
Level 6 (Undergraduate final year)
All students must complete these modules:
- Dissertation: Major Research Project (AD6000)
- Creative Awards (AD6002)
- Creative Portfolio (AD6101)
- Self Promotion (AD6403)
