Course Content
Year 1
Core Business Units
Accounting for Decision Making
Information Systems for Business
Economic Principles
Business Statistics
Introduction to Marketing
Business Law
Management and Organisation Behaviour
Integrated Business Challenge
Year 2 and Year 3
Major - Marketing (BMAMRK)
Products and Services Innovation
Integrated Marketing Communications
Marketing Research
Consumer Behaviour
International Marketing
Marketing Services & Experiences
Marketing Planning & Strategy
Applied Business Challenge
Discipline Minor - International Trade (BMIITD)
International Business Context
International Economics and Finance
International Trade Practices
International Economic Analysis
Breadth Minor (select 3)
International Business Challenge
Elective 1
Elective 2
Elective 3
4 Units including International Business Challenge.
