Course Content
Core Modules (Compulsory)(15 credits each)
- Introduction to Analytics
- Multivariate Analysis for Big Data
- Practical Data Mining
- Applied Econometric Methods
Marketing Track Specialisation Modules (30 credits each)
- Customer Insights
- Return on Marketing Investment
Final Project (Compulsory)(60 credits)
- Applied Analytics Project
Finance Track Specialisation Modules (Choose 2)(30 credits each)
- Big Data in Finance and Banking
- Managerial Finance
- Advanced Investment Analysis