Course Content
Core Units - 90 Credits
The following units are studied during the Diploma semester:
- Personal Professional Development - 10 Credits
- Enterprise Development Project - 20 Credits
- Finance & Revenue Management - 20 Credits
- Marketing & Consumer Behaviour - 20 Credits
- Managing People & Organisations - 20 Credits
Pathway Units - 30 Credits
Global Business Management
- Global Trade - 10 Credits
- Intercultural Business Management - 20 Credits
Global Marketing Management
- Digital Media for Marketing - 10 Credits
- Marketing Communications - 20 Credits
Internship
Allowance - 6 months x CHF 2,303 = CHF 13,818
