Course Content
Year 1
- Design Theory 1
- Digital Image Making
- Introduction to Advertising 1
- Introduction to Advertising 2
- Motion Graphics 1
- Visual Communication in Graphic Design
- Drawing Techniques
Year 2
- Advertising, The Campaign
- Branding, Positioning and Identity
- Design Theory 2
- Advertising Practice, The Book 1
- Motion Graphics 2
- Graphic Communication
- Photography
Year 3
- Advertising Practice, The Book 2
- Creative Team Campaigns
- Design Research Project
- Major Project 1: The Creative Direction
- Major Project 2: The Negotiated Brief
- Major Project 3: The Creative Competition
MPU Modules
- Penghayatan Etika dan Peradaban/ Bahasa Melayu Komunikasi 2 (International Students)
- Falsafah dan Isu Semasa
- Bahasa Kebangsaan A/ Academic Writing
- Serving Our Society (S.O.S.)