Curtin University Malaysia

Bachelor of Commerce (Marketing and Tourism and Hospitality)

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Intakes
Feb Jul
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Duration
3 years

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Internship
Internship available
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Award
Curtin University
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Intakes : Feb Jul
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Duration : 3 years
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Internship : Internship available
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Award : Curtin University

Is this course for you?

Step 1 Check Entry Requirement
A-Level DDE UEC 5 B5 Diploma CGPA 2.0 STPM 2C+ 1C Foundation CGPA 2.0 CPU Avg. 55% IB Diploma 24 SACE/WACE ATAR 70
Step 2 Check Course Fees
Estimated fees is RM 67,200
Step 3 Check Nett Fee with Scholarship
Scholarships available: 4 Awards
Step 4 Determine Your Best Option
Compare Hospitality and Tourism Management courses & estimated total fee across 8 institutions with 41 awards

Entry Requirements

Fees

Registration Fee
MYR 0
Resource Fee
-
Tuition Fee (Home)
MYR 67,200
Estimated Total Fees
MYR 67,200
Registration Fee
MYR 420
Resource Fee
MYR 4,720
Tuition Fee (Home)
MYR 104,400
Estimated Nett Fees
MYR 109,540
Other Fee
MPU Fees (RM 400 per Subject) @ MYR 2,000 / Once-off

Awards & Scholarships

Course Content

YEAR 1 SEMESTER 1
Markets and Legal Frameworks
Communication, Culture and Indigenous Perspectives in Business
Strategic Career Design
Financial Decision Making

YEAR 1 SEMESTER 2
Analytics for Decision Making
Consumer Behaviour
Principles of Tourism, Hospitality and Events
*Optional Unit (Refer to the list below)

YEAR 2 SEMESTER 3
Marketing Across Borders
Managing Social Media Platforms
Hospitality Experience
Managing Tourism Destinations

  • Pre-requisite(s) : Principles of Tourism, Hospitality and Events 

YEAR 2 SEMESTER 4
Digital Marketing Strategy
Marketing for Tourism, Hospitality and Events
Marketing Intelligence

  • Pre-requisite(s) : Consumer Behaviour

Entertainment Industry Essentials

  • Pre-requisite(s) : Principles of Tourism, Hospitality and Events

YEAR 3 SEMESTER 5
Services Marketing

  • Pre-requisite(s) : Marketing Intelligence

Retailing and E-Commerce
Contemporary Issues in Tourism Management

  • Pre-requisite(s) : Principles of Tourism, Hospitality and Events 

Hospitality Management

  • Pre-requisite(s) : Hospitality Experience

YEAR 3 SEMESTER 6
Corporate Marketing Strategy

  • Pre-requisite(s) : Services Marketing

Responsible Tourism Management

  • Pre-requisite(s) : Principles of Tourism, Hospitality and Events

*Elective Unit (Choose from Commerce Majors)
Interactive Study Tour OR Business Internship

  • Pre-requisite(s) : Successful completion of 300 Credit

OR Enhancing Your Business Mind

  • Pre-requisite(s) : Successful completion of 400 Credit

List of Optional Unit

Introductory Economics
Introduction to Business Information Systems
Discovering Marketing
Integrated Marketing Communications
Discovering Public Relations
Introduction to Finance Principles

Interested in

Hospitality and Tourism Management

from Curtin, Miri?


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