Course Content
Core Subjects
Advertising Strategies & Planning
English for Academic Purposes
Fundamentals of Marketing
Graphic Communication
Human Communication
Integrated Marketing Communications
Introduction to Communication Research
Introduction to Journalism
Introduction to Video / TV Production
Mass Communication & Related Theories
Media Law & Ethics
Media Issues & Content
Principles of Advertising
Principles of Public Relations
Mass Communication - Practical Component
Public Relations Strategies News Writing
Public Speaking
Radio & Podcast
Screen Production Techniques
Screen Writing
Writing for Mass Media
News Writing
Internships
Electives** (Choose one)
Introduction to Business
Photography
Film Criticism
MPU Subjects (University)
1. Compulsory
Appreciation of Ethics and Civilisations (Local students) /Communicating in Malay 1B (International students)
Integrity and Anti-Corruption
Co-curriculum
Bahasa Kebangsaan A*
2. Electives (choose one)
Green Future Malaysia
Media Literacy for Personal Branding