Course Content
Subject Listing (Year 1)
10 Common Core Subjects
- MCH1014 Mass Communication
- MCH1024 Public Speaking
- MCH1034 Business Communication
- MCH1044 Multimedia Design
- MCH1054 Writing Mass Media
- MCH1064 Journalism
- MCH1074 Human Communication
- MCH1084 Entrepreneurship
- MCH1094 English for Academic Purposes
- MCH1004 Marketing Communication
MPU 1 (Compulsory)
- MPU3183 Penghayatan Etika dan Peradaban (Local Students)
- MPU3193 Falsafah dan Isu Semasa (Local Students)
- MPU3193 Falsafah dan Isu Semasa (International Students)
- MPU3143 Bahasa Melayu Komunikasi 2 (International Students)
Subject Listing (Year 2)
6 Core Subjects
- MCH2014 Communication Theories
- MCH2024 Communication Law & Ethics
- MCH2034 Intercultural Communication
- MCH2114 Advertising
- MCH2124 Consumer Behaviour
- MCH2074 Social Research Methods
2 Electives
- MCH2204 Information Technology, Mass Media & Society
- MCH2304 Communication in the Workplace
MPU2/MPU3 (Choose One)
- MPU3213 Bahasa Kebangsaan A*
- A*Gen Careers in Malaysia and Beyond
*Compulsory for local student who did not have credit in BM SPM
Subject Listing (Year 3)
6 Core Subjects
- MCH3016 Dissertation
- MCH3034 Media Planning
- MCH3104 Advertising Copywriting
- MCH3054 Social Media and Mobile Marketing
- MCH3124 Advertising Campaign
- MCH3078 Industrial Training
1 Elective
- MCH3114 Creative Advertising Strategies
General Elective
- GEN3513 Communication and Leadership Skills (Depending on subject availability)
MPU 4 (Choose One)
- Co-Curriculum – Sports 2
- MPU3432 Co-curriculum – Event Management 2
