Course Content
Year 1
Modules include:
- Management Debates: ways of thinking about business
- Business in Practice: Markets, Marketing and Management
- Business in Practice: Accounting for managers
- Business in Practice: Data analytics
- Developing Professional Excellence
Year 2
Modules include:
- Building Competitive Advantage: Business Strategy and Operations
- Introductory Economics for Business and Finance
- Managing Work and People: Organisational Behaviour and Human Resource Management
- Marketing Essentials
- Practice of Entrepreneurship
- Social Responsibility in Action
Year 3
Modules include:
- Digital Marketing
- Entrepreneurial Project
- Fintech and Cryptocurrencies
- Marketing Across Cultures
- Strategy and International Business
- Plus 1 Optional Module