Course Content
Year 1
Communication Theory and Practice
Creative Thinking
English for the Arts
Graphic Communication
Media, Culture and Society
Organisational Communication
Principles of Corporate Communication
Principles of Mass Communication
Principles of Public Relations
Year 2
Communication Skills
Digital Media Literacy
Free Elective 1
Free Elective 2
Global Branding & Identity
Integrated Marketing Communication
Law & Ethics in Communication
Media Technology
Public Relations Issues, Crises & Strategies
Public Relations: Planning, Campaign & Evaluation
Year 3
Communication Research Methods
Corporate Social Responsibility
Online Communities
Discipline Elective 1
Discipline Elective 2
Discipline Elective 3
Discipline Elective 4
Internship
Research Project
Discipline Electives (Choose 4)
Basic Narrative Analysis
Celebrity Culture
Events Management
Intercultural Communication
Investor Relations
Media Relations & Public Affairs
Political Communication
Public Relations Writing
Psychology in Communication
Additional MOHE compulsory General Studies subjects
For Local Students
Penghayatan Etika dan Peradaban
Bahasa Kebangsaan A (applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu) OR Critical Thinking
Community Service for Planetary Health
Falsafah dan Isu Semasa
Integrity & Anti-Corruption
For International Students
Appreciation of Ethics and Civilisation
Bahasa Melayu Komunikasi 2
Critical Thinking
Community Service for PLanetary Health
Integrity & Anti-Corruption
