Course Content
Discipline Core
• Introduction to Mass Communication
• Introduction to New Media
• Media Studies
• Principles of Public Relations
• Introduction to Journalism
• Structure and Practice of Print Media
• Introduction to Online Journalism
• Introduction to Scriptwriting
• Principles of Advertisng
• Media Ethics and Law
• Techniques of Professional Speaking and Writing
• Public Relations Campaign
• News Writing and Reporting
• Media and Communication Research 1
• Advertising Campaign
• Introduction to Visual Communication
• Media and Communication Research 2
• Globalisation, Media and Culture
• Mobile Video Production
• Introduction to Entrepreneurship
• Digital Media Culture
Industrial Training
Elective
• Digital Storyboarding
• Internet of Things
• Introduction to Event Management
• New Media and Emerging Technologies
Compulsory
• Penghayatan Etika dan Peradaban (Local Students) OR Bahasa Melayu Komunikasi 1 (International Students)
• Bahasa Kebangsaan (A)* OR Leadership
• Community Service
• Principles of Information Technology
• Integrity and Anti-Corruption
* For local students who do not have a credit for Bahasa
Melayu at SPM level.