icon
Intakes
Sep
icon
Duration
3 years

icon
MQA Status
None
icon Award
University of the West of England (UWE, Bristol)
icon
Intakes : Sep
icon
Duration : 3 years
icon
MQA Status : None
icon
Award : University of the West of England (UWE, Bristol)

Is this course for you?

Step 1 Check Entry Requirement
A-Level CCDD UEC 5B Diploma CGPA 2.8 STPM 3C Foundation CGPA 2.8 CPU Avg. 60% IB Diploma 22 pts
Step 2 Check Course Fees
Estimated fees is RM 239,400
Step 3 Check Nett Fee with Scholarship
Scholarships available: 0 Awards
Step 4 Determine Your Best Option
Compare Marketing courses & estimated total fee across 30 institutions with 94 awards

Entry Requirements

Fees

Registration Fee
MYR 0
Resource Fee
-
Tuition Fee (Home)
MYR 239,400
Estimated Total Fees
MYR 239,400

Course Content

Year 1

  • Introduction to Management
  • Economics for Events and Marketing
  • Understanding Business and Financial Information (Marketing, Events and Tourism)
  • Understanding the Principles of Marketing for Marketing and Events
  • Business Decision Making for Marketing and Events
  • Enterprise and Entrepreneurship
  • Marketing in Society
  • Understanding Organisations and People (Marketing, Events and Tourism)

Year 2

  • Consumer Behaviour
  • Research Methods for Events and Marketing
  • Applied Marketing Practice
  • Introductory Research Project (Marketing and Events)
  • Service Operations
  • Integrated Marketing Communications.
  • Practical Digital Skills or Management Skills (Marketing and Events)
  • Introduction to Digital Strategy or Financial Aspects for Marketing, Events and Tourism

Year 3

  • Specialised Marketing Practice
  • Contemporary Issues in Marketing
  • Brand Management
  • Work Integrated Learning or Cross Cultural Learning and Development or Placement Learning or Learning and Development on Study Year Abroad

Optional Modules

Year 3

Choose a major project from:

  • Applied Business Project
  • Critical Business Enquiry Project (Marketing Field)
  • Enterprise Project
  • Business Project (Level 3 Direct Entrants only).

Plus, two optional modules from:

  • Digital Marketing Communication
  • Public Relations
  • Retail Marketing Management
  • Strategic Management (Marketing, Events and Tourism)
  • Global Marketing Management
  • Events and Festivals Management
  • Marketing Services
  • Big Data for Marketing
  • Digital Marketing Strategy.

Interested in

Marketing

from UWE, Frenchay?


Why Uni Enrol

  • image

    DISCOVER & SAVE MORE

    Find suitable courses & scholarships instantly with Pathway Match

  • image

    ANALYSE BEST OPTIONS

    Make the best choice with insights from our professional counsellors

  • image

    EASILY APPLY ONLINE

    Application of course & scholarship handled by us fully online

  • image

    STUDENTS LOVE IT

    Our students give us 4.9/5 on Google and 5.0/5 on Facebook reviews

  • image

    ALL SERVICES FREE!

    It is paid for by universities when you apply through us