University of Gloucestershire

BA (Hons) Marketing (Advertising and Branding)

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Intakes
Sep
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Duration
3 years

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University of Gloucestershire
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Intakes : Sep
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Duration : 3 years
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Award : University of Gloucestershire

Is this course for you?

Step 1 Check Entry Requirement
A-Level BCC UEC 5B STPM BCC CPU Avg 60% SACE/WACE ATAR 65
Step 2 Check Course Fees
Estimated fees is RM 275,427
Step 3 Check Nett Fee with Scholarship
Scholarships available: 1 Awards
Step 4 Determine Your Best Option
Compare Marketing courses & estimated total fee across 38 institutions with 110 awards

Entry Requirements

Fees

Registration Fee
MYR 0
Resource Fee
-
Tuition Fee (Home)
MYR 275,427
Estimated Total Fees
MYR 275,427

Awards & Scholarships

Course Content

Level 4 (Undergraduate year 1)
All students must complete these modules:

  • The Global Business Environment (BM4115)
  • Academic, Personal and Professional Development (BM4720)
  • Live Management Enquiry Project (BM4725)
  • Marketing Principles (MS4105)
  • Social Media Channels (MS4106)
  • Consumer Behaviour and Analysis (MS4107)
  • Creative Skills for Marketers (MS4109)
  • Marketing Communications (MS4201)

Level 5 (Undergraduate year 2)

All students must complete these modules:

  • Applied Management Skills (BM5726)
  • Marketing Experiences (LE5900)
  • Luxury Brand Management (MS5106)
  • Digital Marketing: Fundamentals (MS5107)
  • Market Research and Analysis (MS5111)
  • Public Relations (MS5202)
  • Persuasive Advertising and Insight (MS5209)
  • International Marketing (MS5301)

Level 6 (Undergraduate final year)

All students must complete these modules:

  • Capstone Business Project (BM6725)
  • Strategic Marketing (MS6101)
  • Marketing Agency (MS6106)
  • Loyalty and Communications (MS6109)
  • Campaign Planning (MS6110)
  • Marketing in Society (MS6203)
  • Service Ecosystems (MS6208)

Interested in

Marketing

from UoG, Oxstalls Campus?


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