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Intakes
Jan May Sep
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Duration
4 years

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Universiti Tunku Abdul Rahman (UTAR)
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Intakes : Jan May Sep
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Duration : 4 years
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Award : Universiti Tunku Abdul Rahman (UTAR)

Is this course for you?

Step 1 Check Entry Requirement
Step 2 Check Course Fees
Estimated fees is RM 19,420
Step 3 Check Nett Fee with Scholarship
Scholarships available: 0 Awards
Step 4 Determine Your Best Option
Compare Communication courses & estimated total fee across 14 institutions with 18 awards

Entry Requirements

Fees

Registration Fee
MYR 0
Resource Fee
-
Tuition Fee (Home)
MYR 19,420
Estimated Total Fees
MYR 19,420

Course Content

STRATEGIC COMMUNICATION RESEARCH METHODS - 4 Credit
AUDIENCE ANALYSIS - 3 Credit
CRISIS COMMUNICATION  - 3 Credit
ADVANCED MEDIA AND COMMUNICATION THEORY  - 3 Credit 
STRATEGIC COMMUNICATION - 3 Credit
MEDIA LAW, ETHICS AND REGULATIONS - 3 Credit
CAMPAIGN DESIGN & IMPLEMENTATION - 3 Credit   
STRATEGIC MEDIA MANAGEMENT - 3 Credit   
STRATEGIC ADVERTISING MANAGEMENT - 3 Credit   
CAPSTONE PROJECT - 6 Credit

ELECTIVE Group* I Choose one 
CORPORATE MANAGEMENT & STRATEGY  - 3 Credit
MARKETING MANAGEMENT  - 3 Credit


ELECTIVE Group* II  Choose One  
INTERACTIVE ADVERTISING  - 3 Credit
MULTIMEDIA CONTENT CREATION - 3 Credit


*Course offering is subject to availability

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