Course Content
YEAR 1
Advertising Copywriting
Co-Curriculum
Communicative English
Digital Media and Society
Elective I
Elective II
Fundamentals of Imagery and Composition
Introduction to Advertising
Introduction to Broadcasting
MPU1*
Multimedia Design and Applications
National Language/Other Language
Public Speaking
Radio Broadcasting
Sun Zi's Art of War and Business Strategies
YEAR 2
Approaches to Communication Research
Communication Law
Creative Strategy for Advertising
Digital Audio Production
English for Mass Communication
Malaysian Media and Culture
Media and Communication Theories
Media Planning
MPU1**
Screenplay and Scriptwriting
Television Production I
Transmedia Studies
Video Editing
YEAR 3
Broadcast Journalism
Elective III
Ethics in Media Communication
Final Project
Industrial Training
New Media and Communication
Television Production II
Elective I - Choose 1 Course(s)
Creative Writing Skills
English Grammar in Context
English Pronunciation and Speaking
English Vocabulary
Elective II - Choose 1 Course(s)
Creative Thinking and Idea Generation
Cross-cultural Management
Digital Transformation and E-Commerce
Film Studies
Fundamentals of Psychology
Malaysia: Cultural and Religious Practices
Sociology in Malaysian Context
Elective III - Choose 1 Course(s)
Audience and Reception Studies
Communication in Interpersonal Relationships
Understanding Politics: State, Nation and Government
MPU1* - Choose 1 Course(s)
Falsafah dan Isu Semasa - For Local Students
Bahasa Melayu Komunikasi 2 - For International Students
MPU1** - Choose 1 Course(s)
Philosophy and Current Issues - For International Students
Penghayatan Etika dan Peradaban - For Local Students
National Language/Other Languages - Choose 1 Course(s)
Bahasa Kebangsaan (A) - For Malaysian only, without SPM-BM credit
Introduction to French
Introduction to Japanese
Introduction to Korean
Co-Curriculum - Choose 1 Course(s)
Art, Craft, and Design
Arts and Cultural Performance
Community Project
Critical Thinking, Creative Thinking and Problem Solving
Language, Culture and Social Study Aboard
Managing Personal Finance
Music Performance
Social Entrepreneurship Project
Study Soft Skills and/or Life Skills Abroad
Team Work and Collaborative Project
Work Ethics and EQ
