Course Content
Level 1
Introduction to Mass Communication
Multimedia Fundamentals
Basic Practices of Marketing
Academic English
Basic Mass Communication Theory
Introduction to Advertising
Introduction to Broadcasting
Basic Photography
Introduction to Journalism
Critical Issues in the Contemporary World
Consumer Behaviour
Design & Thinking
Level 2
Writing Skills for the Mass Communication Industry
Introduction to Video Production
Media Law & Ethics
Media, Culture & Society
English for Specific Purposes: Business English
Introduction to Public Speaking
Public Relations
Visual Communication
Film Studies
Introduction to Event Management
Industrial Training
Electives (Choose any two)
Advance Business Analytics
Digital Marketing
Fundamentals of Management
General Courses (MPU)
Philosophy and Current Issues/ Bahasa Melayu Komunikasi 2
Integrity and Anti-Corruption
Bahasa Kebangsaan A/ Presentation Skills
Community Service
