Course Content
Level 1
Academic English
Introduction to Business
Business Accounting
Management Information System
Fundamentals of Management
Introduction to Event Management
Introduction to IT
Business Ethics
Business Communication (Digital Communication Tools)^
Macroeconomics
Product Innovation and Management
Consumer Behavior
Marketing Strategies (Social Media Marketing)^
Level 2
English For Business
Principles of Marketing
Business Statistics
Public Relations
Microeconomics
Human Resource Management
Introduction to Finance
E-Commerce (Online Content & Media)^
Fundamental of Logistics
Digital Marketing^
Service Marketing
Sales Planning & Operations
Integrated Marketing Communication^
Marketing Research
General Courses (MPU)
Bahasa Kebangsaan A/ Presentation Skills
Community Service
Introduction to Cultural Studies
Philosophy and Current Issues/ Bahasa Melayu Komunikasi 2
