BA (Hons) Digital Marketing (2+1) with University College Birmingham, UK

Year 1 : 

• Introduction to Business

• Office Application

• Basic Practices of Marketing

• Microeconomics

• Financial Accounting 1

• Business Communication

• Business Mathematics

• Fundamentals of Management

• Management Information Systems

• Macroeconomics

• English for Business

MPU Subjects

• Penghayatan Etika dan Peradaban (Local Student)

• Philosophy and Current Issues

Year 2 :

• Introduction to Finance

• Business Law

• Entrepreneurship

• Quantitative Analysis with Excel

• Organisational Behaviour

• E-Business Operations

• Human Resource Management

• Operations Management in Business

• Business Ethics

• Management Accounting 1

MPU Subjects

• Bahasa Melayu Komunikasi 2 (International Student)

Additional Course

• Product Management

• Marketing Intelligence

• Public Relations

Year 3 :

• As required by respective courses at University College Birmingham. Please visit www.ucb.ac.uk or contact our counsellors at 03-91326688 for more info.