Course Content
Programme Outline:
IT Fundamentals and Applications
Quantitative Methods
Economics
Business Communication
Organisational Behaviour
Principles of Marketing
Principles of Accounting
Principles of Finance
Introduction to Data Driven Decision Making
Advanced Spreadsheet
Business Ethics
Operations Management
Programming for Business Analytics
Global Business
Business Intelligence
Cross Cultural Management
Research Methodology
Data Insights and Visualisation
Human Resource Analytics
Marketing Analytics
Management Information Systems
Accounting Analytics for Decision Making
Data Science for Business Analytics
Industrial Training
Strategic Foresight
Web and Social Media Analytics
Applied Business Analytics Projects
Entrepreneurship
Compulsory Courses:
English for Tertiary Studies, Academic English, English for Career Preparation, Falsafah dan Isu Semasa, Penghayatan Etika dan Peradaban, Integrity & Anti-Corruption, Service Learning/Bahasa Kebangsaan A and Co-curricular.
