Course Content
Core units
- ACC10007 Financial Information for Decision Making
- BUS10012 Innovative Business Practice
- MGT10009 Contemporary Management Principles
- MKT10009 Marketing and the Consumer Experience
- ECO10005 Economics for Business Decision Making
- INF10024 Business Digitalisation
- BUS30031 Sustainable Business Practice
- BUS30032 Business Consulting Project
Discipline core major
- MKT20019 Marketing Research and Analytics
- MKT20021 Integrated Marketing Communication
- MKT20031 Marketing and Innovation
- MKT20032 Frontiers in Digital Marketing
- MKT20025 Consumer Behaviour
- MKT30018 Marketing Insights
- MKT30016 Marketing Strategy and Planning
- MKT30017 Innovative Branding