Course Content
Diploma in Media and Communications (1year)
- Academic Reading and Writing 2
- Mass Communications
- Written and Speech Communication
- Principles of Journalism
- Management
- Marketing Communications
- Business Ethics
- After completing the core modules, students may choose either elective path 1, 2
*Students will get to enjoy working with the latest Radio and TV rooms equipment under the supervision of lecturers with industry experience. The purposeful design of the studios and integration into our curriculum provide practical preparation for our students’ future careers.
**Modules under elective path 3 are in collaboration with NAS Academy. Upon successful completion, students will receive an additional
e-certificate conferred by NAS Academy.
Bachelor of Arts (Hons) Media and Communication (16 Months)
Academic Year 1
• Basic Concepts in Media Studies
• Research Methodologies
• Digital Media Communities
• Contemporary Issue in Media Representation
• Student Creative Project
• Academic Practice
• Writing Media Narratives
• Media History – An Introduction
• Academic Writing for Arts and Humanities
Academic Year 2
• Intermediate Concepts in Media Studies
• Contemporary Issues in Media -Socio-Political Discource
• Media and Creative Industries
• Media Industries Event
• Digital Media – Systems and Networks
• Film and Screen Studies
• Academic Writing 2
Academic Year 3
• Critical Concepts in Depth
• Advanced Concepts in Media Studies
• Digital Media – Transnational Identities
• Research Design
• Final Coursework
• Academic Writing 3
Diploma in Media and Communications (1year)
Students may choose either elective path 1 or 2.
Elective Path 1
- Sound and Radio Production*
- Television and Film Production*
Elective Path 2
- Storytelling with Social Media**
- Editing and Publishing for Social Media**
*Students will get to enjoy working with the latest Radio and TV rooms equipment under the supervision of lecturers with industry experience. The purposeful design of the studios and integration into our curriculum provide practical preparation for our students’ future careers.
**Modules under elective path 2 are in collaboration with NAS Academy. Upon successful completion, students will receive an additional
e-certificate conferred by NAS Academy.