Course Content
Year 1
Microeconomics
Business Accounting
Principles of Marketing
Macroeconomics
Business Finance
Business Management
Introduction to Information Systems
Business Communication in the Digital Age
Web Design
Fundamentals of Business and Ethics
Logistics and Supply Chain Management
Introduction to Digital Marketing & Analytics
Project Management
Innovation and Design Thinking
Year 2
Introduction to Financial Technology
Strategic Management
Business Analytics
Recruitment and Selection
E-Commerce
People Management
Operations Management
Principles of Sales Management
Introduction to Investment
Quantitative Analysis
TWO (2) or FOUR (4) courses should be taken from the following:
Company Law
Introduction to Investment
Innovation and Design Thinking
Introduction to Event Management
Digital Personal Branding & Professionalism
Introduction to Multimedia and Creative Multimedia
University Courses
U1 – Philosophy and Current Issues/ Penghayatan Etika dan Peradaban (Local)/ Bahasa Melayu Komunikasi 1 (International)
U2 – Basic Academic Writing/ Grooming and Professional Etiquette/ Bahasa Kebangsaan A
U3 – Introduction to Cultural Practices in Malaysia/ Family and Society in Malaysia
U4 – Personal Social Responsibility
Character Building
Sustainable Society
