Course Content
Part A. Fundamental studies (24 credit points)
- Introduction to digital business
- Global supply chain management
- Marketing management in the digital age
- Innovation and entrepreneurship
Part B. Mastery knowledge (24 credit points)
- Data analytics for business
- Digital accounting
- Financial technology (Fintech)
- Cyber law
Part C. Application studies (24 credit points)
- Digital leadership
- Text analytics for business
- Ethics and global corporate governance
- Applied business project