Course Content
Year 1
- Computer Graphics
- Media and Cultural Studies
- Media Ethics
- Media History
- New Media Studies
- Photography Print Journalism
- Public Relations Practices
- Research Methods
- Writing for the Media
Year 2
- Advertising and Marketing Communications
- Communication in the Globalised World
- Creative Communication
- Film Fundamentals
- Online Marketing
- Popular Culture
Electives (Choose 1 Track)
- Track 1 - Public Relations
- Corporate Communication
- PR Campaign and Strategies
- Track 2 - Journalism
- Convergent Journalism
- Publication Production
- Track 3- Digital Video Production
- Scriptwriting
- Video Production
- Track 4-Advertising and Marketing
- Advertising Campaign Management
- Cross Cultural Studies for Marketing and Advertising
- Track 5- Digital Marketing
- SEMandSEO
- Digital Content Marketing
MPU Modules
- Penghayatan Etika dan Peradaban / Bahasa Melayu Komunikasi 2 (International Students)
- Falsafah dan Isu Semasa
- Bahasa Kebangsaan A / Academic Writing
- Perlembagaan dan Masyarakat Malaysia
- Serving Our Society (S.O.S.)