Course Content
Year one
Modules
- Design and Art Direction
- Copywriting
- Creative Problem Solving
- Professional Practice
- Adland
- Strategy and Planning
Year two
Modules
- Media Lab
- Campaign Creation
Optional modules
- Consumer Behaviour
- Work Placement
- Brand Creation
Placement year (optional)
- You can choose to take an optional placement year after your second year on a three-year programme
Year three
Modules
- Advanced Campaign Creation
- Final Year Project (CIM accredited)
- Start-up
- Final Portfolio
