Course Content
YEAR 1
Fundamentals of Marketing
Human Resource Management
Commercial Law
Operations Management
Marketing Perspectives
Intercultural Issues in Business and Management
Management Theories in Practice
YEAR 2
Business Research Methods
Consumer Behaviour
Strategic Management
Marketing Communications
Business Analysis and Consulting
YEAR 3
International Business
Global Trends and Ethics
Management Dissertation
YEAR 1
Organisational Behaviour
Enterprise Concepts & Issues
YEAR 2
Business Venturing
Innovation Management
Resourcing and Talent Management
Critical Approaches to Management
YEAR 3
The Contemporary Workforce
Changing Trends in Employment
High Growth Companies
Retail Marketing
Marketing Sustainability
Marketing and Management in SMEs
International Entreprenuership